About Alchemy
The people who find the idea
are the people who build it.
Alchemy IBS Private Limited is a strategy-led growth agency, founded in 2016 in Thiruvananthapuram, Kerala. We find the idea your business is underselling, then build everything that carries it, with one team, from the research to the shoot. We work with established businesses in India, the UAE and GCC, the US and the UK.
Two offices in Kerala. Dubai opening January 2027.
Our main working office is in Kochi, where the marketing and performance team works. Our registered office in Thiruvananthapuram is home to the development team and project managers. We're happy to meet in person at either. Our third office opens in January 2027 in Dubai, at Startup Infinity Center in Al Karama, closer to the clients we already serve across the UAE and GCC.
Why we work this way.
Since 2016, the pattern has been hard to miss. The biggest gains we've found rarely came from the ad account. They came from how a business described itself: a product launched as "new" when it had been proven in the field for years, Paradigm Structural Engineering selling to everyone when one market, Europe, wanted exactly what it did, Midas competing on price when its clients actually came back for trust.
You only find that by studying the business before you touch the ads. So research comes first here, every time.
A strategy nobody builds is a document.
Plenty of consultancies can find a good idea. Plenty of agencies can run good campaigns. The trouble is the hand-off between them: the strategist leaves, the media team reads the deck once, the developer builds what the brief said, the production house shoots what looks good. By the time the idea reaches the buyer, very little of it is left.
So the people who find the idea at Alchemy are the same people who build it, and the build stays in-house: Meta and Google campaigns, websites and landing pages, funnels, email and drip sequences, WhatsApp follow-up, CRM customisation, chatbots and AI systems, and the creative, with shoots and video done by our own team and drone footage from trusted partners.
What we believe.
- Understand the business before touching the marketing. No proposal before research.
- The strongest idea is usually already inside the business. It just hasn't been said.
- Every hand-off dilutes the idea. Each one is a chance for someone who wasn't in the room to rewrite it.
- A low cost per lead is not a result. A lead your sales team can reach and close is.
- If the data can't prove it, we won't claim it. That rule covers this website too.
- We'll tell you if we're not the right fit. An honest no is worth more than one more logo.
How an engagement runs.
- Understand. Your business, market, competitors and the words your buyers actually use.
- Position. The one thing only you can say, and an offer that makes yes easy.
- Build. Everything the buyer touches, carrying the same idea.
- Measure and sharpen. Past the click, to the sale, and back into the next decision.
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