Pricing philosophy

Every price starts
with understanding your business.

Alchemy IBS Private Limited doesn't sell off-the-shelf packages or publish a price list. A repositioning project, a website build and a monthly growth programme are different pieces of work, so each gets its own price, set once we understand the business. You'll know the fee, and what it doesn't cover, before you agree to anything.

Why no off-the-shelf packages.

A "Gold plan" with a fixed number of posts and ads assumes every business has the same problem. Ours rarely do. One client needs a new position before anything else makes sense. Another has a strong position and a broken follow-up process. A package would charge both of them for the wrong work.

What decides the price.

  • How much we need to learn: the market, the buyers, the competitors
  • What has to be built: campaigns, pages, funnels, CRM, automation, creative, shoots
  • How much already exists and works, and how much needs replacing
  • How much your team runs, and how much we run
  • How long the engagement lasts, and how often we report

What we keep separate.

Our fee is our fee. Media spend, third-party software and production costs such as location, talent or equipment hire are listed separately, so you can see what the programme really costs to run, not just what we charge.

When the work isn't clear yet.

If we can't define the build until we understand the business, we say so, and we price the strategy work first. If the scope changes partway through, we review it with you instead of quietly absorbing it or quietly charging for it.